What’s your first Disney memory; Star Wars? Mickey Mouse? Using the power of memories, we helped Disney to get everyone talking about their upcoming TV shows and win new social media fans. Our digital PR and social media campaign engaged 250 million people and generated 500 pieces of media coverage, including the BBC, Sun, Times and MTV. Branded content, featuring celebrities sharing their first Disney memory, helped to further ignite powerful conversations online.

Bookmark the permalink.

Comments are closed.