As part of our ongoing online PR and social media campaign for NSPCC, we're promoting series of video clips featuring Marvin Humes from JLS, the X Factor chart-topping band, who came 2nd to Alexandra Burke in The X Factor, discussing how he was bullied at school.
The clips, which launch this week, features Marvin surprising pupils at Harefield Academy during assembly where he sings an a capella version of JLS' number 1 single Everybody In Love and talks about his experiences at school.
See the clip here.
Marvin appears in the clips as part of ChildLine's ‘how u feelin' campaign to encourage kids to express themselves and raise awareness of ChildLine's new online service and 0800 1111 number.
Our online PR and social media campaign will promote the series of clips among the most influential types of blogs, forums, websites and social networks including celebrity, fansites, teen, music and TV.